Content Research and Ideas — Large Images
A content research and strategy project focused on creating emotionally resonant mental health content for social media, with larger supporting image references.
Year
2026
Service
Content Research, Creative Direction
Category
Research
Tool
Notion, Pinterest, Figma, Instagram
Overview
A content research and strategy project focused on creating emotionally resonant mental health content for social media.
Challenge
Most mental health content feels generic or overly prescriptive. The goal was to create content that feels relatable, emotionally accurate, and worth sharing.
Approach
Focused on audience psychology, emotional triggers, and content patterns from high-performing creators to build a clear, repeatable content system.
Solution
Developed structured content themes, post directions, and high-impact ideas designed for short-form, shareable social media content.
